Partner Marketing Specialist

No. of Openings

1

Location

Bengaluru/Chennai

Experience

1 to 3 years

About LMTEQ : -

LMTEQ is a fast-growing, AI-driven global IT consulting firm specializing in ServiceNow, SAP, and Salesforce solutions. We are a ServiceNow Elite Partner, known for strong delivery execution and deep platform expertise. We work with mid-market and enterprise clients to design, implement, and optimize AI-enabled ServiceNow solutions that improve efficiency and business outcomes. Our teams combine hands-on platform knowledge with a practical, execution-focused approach to solving real enterprise challenges. At LMTEQ, we value ownership, clarity, and continuous learning. We build long-term careers by giving our people early exposure to enterprise clients, modern workflows, and AI-led transformation programs.

Role Overview :-

LMTEQ is looking for a Partner Marketing Specialist to drive demand generation and pipeline growth across the SaaS partner ecosystem. In this role, you will execute joint marketing initiatives with strategic partners, support go-to-market programs, and contribute to the adoption of enterprise SaaS solutions. You will work closely with sales, alliances, and marketing teams to run partner-led campaigns and generate measurable pipeline impact. This role is ideal for someone with experience in B2B SaaS marketing, partner campaigns, and demand generation.

Key Responsibilities :-

  • Plan and execute joint Go-To-Market (GTM) initiatives with partners and alliances
  • Support partner-led campaigns to drive solution awareness and adoption
  • Collaborate with partner sales teams to align marketing efforts with pipeline targets
  • Design and execute multi-channel demand generation campaigns including webinars, workshops, digital campaigns, and partner events
  • Support Account-Based Marketing (ABM) initiatives targeting enterprise customers
  • Generate and nurture leads through partner-driven marketing programs
  • Manage end-to-end campaign execution from planning to performance optimization
  • Coordinate with internal teams including sales, alliances, and product marketing
  • Develop marketing collateral aligned with SaaS value propositions
  • Support partner enablement through playbooks, campaign toolkits, and workshops
  • Track campaign performance, pipeline contribution, and partner-driven revenue
  • Build reports and dashboards to share insights and improve campaign effectiveness

Required Skills :-

  • Experience in partner or channel marketing within a B2B SaaS environment
  • Strong understanding of demand generation and pipeline creation
  • Knowledge of Account-Based Marketing (ABM) strategies
  • Experience in partner Go-To-Market planning
  • Hands-on experience in digital marketing and campaign execution
  • Ability to track and analyze marketing performance and pipeline metrics
  • Strong communication and coordination skills

Preferred Qualifications :-

  • Experience working with enterprise SaaS platforms such as ServiceNow, Salesforce, or Google Cloud
  • Exposure to partner ecosystem marketing and alliance programs
  • Familiarity with marketing automation tools, CRM platforms, and analytics dashboards
  • Experience executing partner-led demand generation campaigns

Why Join LMTEQ :-

  • Work in a fast-growing SaaS and partner ecosystem environment
  • Gain hands-on experience in partner marketing and enterprise demand generation
  • Collaborate with cross-functional teams across sales, alliances, and marketing
  • Opportunity to work on real-world GTM strategies and pipeline-driven campaigns
  • Learning-focused culture with strong exposure to modern marketing practices
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